Walmart is getting serious about the metaverse

Walmart’s recent trademark applications suggest that it wants to break into the metaverse. | Photo by Yichuan Cao / NurPhoto via Getty Images

Walmart appears to be getting ready for a leap into the metaverse. Recent trademark applications indicate the company is looking to establish its own NFTs and cryptocurrency, according to a report from CNBC.

The retail giant filed for several trademarks on December 30th, suggesting plans to start selling virtual goods, including electronics, toys, appliances, sporting equipment, apparel, home decor, and more, as noted by CNBC. There’s mention of offering customers a digital currency, as well as the opportunity to buy and sell NFTs. Meanwhile, another application details possible “physical fitness training services” and “classes in the field of health and nutrition” that could take place in augmented reality (AR) and virtual reality…

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